"The concept of viral internet content or memes has been played out for a number of years, but Microsoft thinks it has mastered the solution to tracking exactly how web content gets popular. At the company’s annual TechFest event this week, Microsoft is unveiling a research project, ViralSearch, that has examined nearly a billion information cascades across Twitter. ViralSearch tracks the diffusion of news, videos, and photos to determine exactly how they were shared on Twitter and to rate their virality.
ViralSearch presents the data in an interactive timeline of events, making it easy to see exactly when a particular piece of content’s popularity peaks. The project also allows you to search for phrases, stories, or even Twitter users…
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